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New Landyachtz!

New Landyachtz Rotor designed to perform like a snowboard with Hollow Tech construction which reduces the weight while increasing the strength. It’s super, super light! And…the Battle Axe 40 Classic Pintail drop through, bamboo core and super rocked for ultimate stability and comfort! 

Also in: Biggie Hawgs 70mm!

Restocked on the latest O’neill Wetsuits and Gear!

New O’neill Wetsuits: Hammers, Reactors, Epics, Psychos-fulls and Springs, Vests, Booties, Rashguards…sizes to fit toddlers through adults! Lot’s of variety for your type of watersport activities. 2mm, 3mm 4mm – choose your thickness for the correct water temp! We will help you get the perfect fit!


Monday, April 14th. ETA to be announced. ALL decks will be signed by P-Rod on Monday. 

Come in and purchase P-Rod’s first boards made under his Primitive label!

Worldwide distribution of UNSIGNED decks begins in May.

“For more than 17 years, skateboarding has been my passion and my life. To create my own board brand and have a chance to be a part of skateboarding beyond just being a pro skater is a dream come true. So after nearly 10 months of silence, I’m excited and proud to announce the arrival of Primitive Skateboarding and introduce our amazingly talented team riders, Nick Tucker and Carlos Ribeiro. Thanks to all of you for the continued support and I hope you enjoy what’s to come!”—Paul Rodriguez